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African PR Enters the AI Era as Report Shows Rapid Adoption
March 9, 2026
Artificial intelligence (AI) is fundamentally disrupting the public relations profession, creating both new opportunities and new risks for reputation management, according to remarks by Ambassador Phillip Thigo, Special Envoy on Technology for the Republic of Kenya, during the launch of the State of PR in Africa 2026 Report by Glass House PP in Nairobi. Ambassador
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