Despite one of the toughest years in global tea markets, the Kenya Tea Development Agency (KTDA) says the smallholder tea system is proving its strength, offering renewed hope for farmers and signalling a brighter future for the sector. Speaking at the 2025 KTDA Directors Conference at Safari Park Hotel, the Group CEO Wilson Muthaura said
The Government has unveiled a sweeping reform programme in the tea sector aimed at stabilising prices, improving quality, and doubling tea farmers’ earnings to KShs. 100 per kilogramme of green leaf by 2027, Cabinet Secretary for Agriculture and Livestock Development Mutahi Kagwe has announced. Responding to a parliamentary question on tea bonuses, the CS explained