More than 900,000 women entrepreneurs in Kenya are now actively using Safaricom’s Pochi la Biashara after the number of female users grew by 92% in just one year. According to the Global System for Mobile Communications Association (GSMA) report, Women now account for just over 52 % of active Pochi la Biashara users, highlighting the
Safaricom’s M-PESA-based investment platform, Ziidi Trader, has been named Fintech of the Year 2026 at the 20th African Banker Awards held in Congo-Brazzaville. The award recognises the platform’s strong role in making investing easier and more accessible for everyday Kenyans. Ziidi Trader allows users to buy and sell shares on the Nairobi Securities Exchange (NSE)
Customers who use Safaricom can now sign in to the My OneApp on Airtel Kenya and other networks, as the telecommunications giant finally rolled out a fix that alleviates months of login struggles for diaspora and roaming customers. The update went live earlier this week where users who toggle between Safaricom and competing networks will
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