Simbisa Brands Reports 15% Revenue Growth in Kenya, Hits Ksh 28 Billion
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Simbisa Brands Limited, the operator of popular fast food chains such as Pizza Inn, Chicken Inn, Galito’s, and Bakers Inn, has reported strong financial and operational growth in Kenya for the nine months ended March 31, 2026.
The company recorded a 15% increase in revenue in Kenya, reaching $21.6 million (Ksh 28 billion), supported by rising customer numbers and rapid growth in food delivery services.
Simbisa Brands Consumer Demand Remains Strong
The company says customer demand stayed steady during the period, even with economic challenges.
In its trading update, Simbisa noted, “Consumer demand remained resilient during the quarter, supported by currency stability, favourable weather conditions and strong commodity prices across key operating markets.”
The group added that marketing campaigns and improved product offerings helped attract more customers.
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Kenya Sales Grow Despite Lower Average Spend
In Kenya, Simbisa achieved a 21% rise in customer volumes, reaching 3.5 million transactions in the quarter, compared to the same period last year.
However, the average spend per customer fell by 5% to $6.17, mainly due to promotions and value meal offers.
“Promotional activity and the introduction of additional value meal offerings impacted average spend; however, the resulting growth in customer counts and overall revenue validated the pricing strategy,” the Company explained.
Delivery Business Expands Rapidly
One of the strongest growth areas for Simbisa in Kenya was food delivery.
Delivery volumes grew by 71% year-on-year
The market now averages about 6,000 deliveries per day
Delivery is approaching 30% of total turnover in key brands
The company continues to invest in both in-house delivery systems and third-party delivery partnerships to meet rising demand.
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Network Expansion Across Kenya
Simbisa also expanded its store network in Kenya over the past year.
- Total outlets increased to 259 counters
- 9 new stores were opened
- 1 store was closed
- 11 outlets were refurbished and upgraded
Rising Costs Pressure Margins
Despite strong sales growth, the company faced higher operating costs during the quarter.
Fuel price increases from February 2026 affected transport and supply chain costs.
“The quarter under review was characterised by heightened cost pressures following significant increases in fuel prices. These developments have also negatively impacted gross profit margins,”said the company.
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Simbisa Brands Kenya Sales Grow from 15% to $21.6M
PHOTO/Pesa Wall