Ministry of Tourism and Wildlife through its Magical Kenya, Origin of Wonder platform and Google Kenya announced a strategic AI-driven tourism strategy partnership. According to a press release issued on May 29, 2026, the collaboration follows a recommendation from the Kenya Tourism Rebranding and Repositioning Taskforce. It will advance Kenya’s ambition to become Africa’s foremost
Kenya’s tourism sector hit a major milestone in 2025 after generating approximately Ksh 500 billion in earnings. The Ministry of Tourism and Wildlife says the performance reinforces the sector’s role as a key driver of economic growth. During the year, Kenya welcomed about 7.9 million tourists, including 2.7 million international visitors and 5.2 million domestic